Leading Brands CommerceCX and Custora Help Amplify PAN Communications’ Martech Practice
Summary
BOSTON--( BUSINESS WIRE )-- PAN Communications , an integrated marketing and PR agency for B2B technology and healthcare brands, today announced two significant client additions to its expanding martech roster: CommerceCX , an emerging brand that excels in providing enterprise digital solutions to help businesses engage with their customers; and Custora , a leading customer analytics platform that delivers actionable data and insights to marketers.Seeing a rise in AI, AR/VR, voice search and customer experience (CX), as well as the upward trend of venture capitalist investments in the martech space, PAN’s rich history in the industry aligns perfectly with the market’s momentum.“In our search for an agency, it was essential to find a partner that could dig in with us as we approach this critical stage in our business,” said Rob Maille, head of strategy and customer experience at CommerceCX.With offices in Boston, San Francisco, New York and Orlando, PAN moves ideas by creating compelling stories, driving intent and influencing markets across all forms of media.The firm offers the agility and personalized service of a mid-size agency while leveraging national and international relationships to manage large scale communications programs for brands such as SAP, Radial, MediaMath, AppDirect, Cogito, and Maestro Health.