Mail Metrics announces acquisition of competitor and double revenue in space of a year
Summary
This acquisition marks another significant milestone for Mail Metrics bringing their total number of employees from 110 up to 151, expanding their customer base of highly regulated companies. We’re looking forward to working closely with our new colleagues as we seek to integrate the two businesses.” “Mail Metrics has experienced consistently strong organic growth of 40% year on year, however supplementing this with strategic acquisitions remains a key pillar of our growth strategy. This transaction is another milestone for us as we build out our acquisition function.” Mail Metrics, a first-of-its-kind platform, typically works with firms in regulated industries including financial services and utilities where the emergence of digital channels, greater compliance demands, and increasing costs to serve, are changing how these large entities approach the management of their customer communications. The platform sits between legacy systems and complex technology stacks that many large organisations run and acts as a digital client interface helping the organisation to provide their customer with a slicker experience while providing regulatory reporting for compliance purposes. This results in a dramatically improved customer experience and higher regulatory compliance, at a lower operational cost.