Kynetx Pioneers the Live Web | WIRED
Summary
But this week I focus on an ambitious next-generation idea that’s being implemented by a company called Kynetx, and that’s described in Phil Windley‘s new book The Live Web. Whenever a website forces me to manually remove hyphens from a phone number I’ve entered on a form, I curse the programmer who could easily have spared me the chore. An eventex abstractly declares a class of event sequences, for example: a phone call received (more than once) from a caller whose number was also (more than once) the source of an SMS message — all of this occurring within the last hour. It can modify webpages, invoke web services, send e-mail or text messages, make phone calls, and trigger other KRL rules. In 2006 Doc Searls coined the phrase The Intention Economy and used this example to illustrate what he meant: In The Live Web, Phil Windley works through a detailed example of how to make that scenario real.