Regulatory compliance software helps supplement, nutrition, functional food, and cannabis brands vet their marketing claims
Summary
“Apex Compliance focuses on three areas of regulatory risk, including websites, YouTube videos, and content review before publishing,” the company’s press release states. “It provides a detailed report showing the exact URL location of each keyword, the paragraph it is used in, the risk rating, lower-risk alternatives, and notes. This provides a line-by-line playbook on how to reduce website and YouTube regulatory risk.” The software can also be used to review blogs and social media content before posting, flagging keywords of concern and suggesting alternative wording. “The application enables users to compile searchable keyword lists such as ‘Top Sustainability Lawsuit Phrases’ or ‘Common FDA/FTC Trigger Words,’” the press release continues. Apex Compliance saves time when reviewing marketing content and is a teaching tool that helps build in-house regulatory expertise.”