Stand Up To Cancer selects Edge Direct, a Division of Moore, as their Direct Response Fundraising Agency of Record

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Summary

Moore, a leading constituent experience management (CXM) company, proudly announces its Edge Direct Division was selected by Stand Up To Cancer® (SU2C) to deliver a comprehensive fundraising solution to increase support of the charity. “We look forward to working with Moore to engage with new donors through personalized, data-driven campaigns that will reach our supporters wherever they consume content,” said Stephanie Herron, chief development officer at Stand Up To Cancer. With a proven track record of success and a commitment to innovation, Moore is well positioned to support SU2C in achieving their goals and amplifying their impact in the fight against cancer. Moore combines our strength in technology and unmatched industry expertise to provide clients with strategy, creative, production, media, data, response management and analytic services. Our omnichannel solutions are powered by an ongoing investment in next-generation artificial intelligence and machine learning that deepens constituent relationships and creates transformational growth.

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