Academy Sports + Outdoors deploys Revionics’ base pricing and markdown solutions
Summary
Academy Sports, which plans to open 13 to 15 new stores this year, has a localized merchandising strategy and a value proposition that allows it to connect with a broad range of consumers. Additionally, with Revionics’ Markdown application, Academy can clear its seasonal inventory quickly and profitably, keeping its on-shelf selection fresh. “Despite all the disruption the retail industry has faced in recent years, with our Revionics partnership, we can offer value-driven prices to shoppers and maintain a tight control on inventory — even as consumer behaviors, competitive positions and local conditions shift,” he said. “Academy’s commitment to innovation, robust merchandising and a deep-seated care for its customers are apparent in everything it does,” said Zucker. “We appreciate the opportunity to be a long-term partner to Academy, helping its business unlock greater value in base price and end-of-lifecycle markdown processes.”
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