Making it Circular
Summary
The ’Make it Circular’ challenge is rooted in local research via STBY’s Reach Network – in particular with our partners in Mexico (Studio delaO), Brazil (FLutter Innovation), South Africa (Matchboxology) and India (Quicksand). The challenge calls for a shift away from a linear economic model where value is generated by the quantity of products that are produced and sold. Together the entries, nominees, and winners give us a peek into the vast pool of individuals that are innovating toward a more circular society globally. Each entry provides us a fresh perspective on what designing for a circular society can look like, locally rooted to fit and serve the context they were created in. This consists of a six-month development program that has been put together by experts from the global Impact hub network, as well as €10,000 to invest in their project.