r.e.m. beauty Receives Strategic Investment From Sandbridge Capital
Summary
The investment also included participation from Strand Equity and long-term Ariana Grande collaborators HYBE America, Live Nation Entertainment and Universal Music Group. The company intends to use the funds to focus on its core markets, with further expansion plans to be announced. beauty is a clean, vegan, and cruelty-free brand that offers an inclusive range of shades and products accessible to all and is newly PETA certified. The company has also built a loyal community enabling the brand to engage with content creators across multiple social platforms resulting in viral product moments such as the Lustrous Liquid Eyeshadows and Essential Drip Lip Oils. The brand will continue to focus on its core markets, with further expansion plans to be announced.