Wishpond Announces Acquisition of Essential Studio Manager
Summary
In addition to bringing more than 150 customers into the Wishpond family, the acquisition of Essential Studio Manager (“ESM”) expands Wishpond’s award-winning ‘all-in-one’ sales and marketing technology platform with additional new business management and CRM functionality. We’ve begun to look at new tuck-in acquisition opportunities once again, and we are really excited about adding ESM as it furthers our mission to help small businesses grow and succeed. Wishpond will retain ESM’s brand, website, and client relationships while providing operational support and offering cross-selling opportunities. ESM is expected to be integrated with Wishpond’s next-generation Propel IQ platform this year. This acquisition expands our product offering and allows Wishpond to serve a broader range of small business customers.
Funding
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