BERTRAM CAPITAL COMPLETES INVESTMENT IN THE VINYL OUTLET
Summary
"TVOs unique installation method, business reputation, and approachable branding have enabled the Company to become a household name in the Buffalo region. We are confident the TVO team can seek to replicate this formula in additional markets," said Tom Beerle, Partner at Bertram Capital. ""The Vinyl Outlet is excited to partner with Bertram Capital as part of our broader vision to expand into new markets," said Scott Innes, Founder of TVO. The Bertram High-5sm is an operationally-focused value creation strategy, which includes management augmentation, operational initiative implementation, complementary business acquisition, sales and marketing improvements, and leveraging technology and IP. The cornerstone of this strategy is Bertram Labs, its in-house technology team, which drives growth and value through digital marketing, e-commerce, big data and analytics, application development, and internal and external platform optimization.