Progress Story - EmpoweredFIT
Summary
Wirral-based EmpoweredFIT has grown its gym exponentially by securing a larger site, increasing its team size, and growing its customer base after securing a \xa3100,000 investment in January 2021 from NPIF River & GC Microfinance, which River Capital manages in partnership with GC Business Finance as part of the Northern Powerhouse Investment Fund.The company launched a 4000 sq. ft. facility in 2017 which was secured, renovated, and equipped with the help of NPIF funding.By the end of 2022, the company achieved a turnover of \xa31 million, up from \xa3360,000 in 2021. The team also kept the community engaged by posting at-home workouts for its members on Instagram and Facebook.This strategy led to it signing up 1,000 new members on its post-covid reopening day in April 2021, with queues to sign up circling around its site.Chris Ellerby-Hemmings, founder of EmpoweredFIT, said: Our mission has always been to provide a friendly and welcoming gym environment, where everyone feels empowered to achieve their fitness goals. Were proud to have built a community of passionate members and expert trainers who support and motivate each other every day.The NPIF investment has been crucial in enabling us to take our vision to the next level, and were now looking to explore further business options like franchising, taking advantage of the personable and engaging brand we have curated over the years. The success story of the team is an inspiration to all small businesses that with hard work and access to finance, they can transform themselves into a high-growth enterprise.