Univision Interactive Media Launches Dinero, New Online and Mobile Financial Site on Univision.com
Summary
New York, NY, December 17, 2010 --( “Our goal is to empower and inform our audience and this site provides Hispanics with the news, tools and information to take control of their financial life and future, which is more important than ever in today’s economic climate,” said Kevin Conroy, president of Univision Interactive Media, Inc. “Dinero provides Spanish-language content from a trusted brand and is a highly valuable and relevant resource for Hispanics to use in their daily life.” Dinero’s online and mobile features include: “Empleo” – employment information including an easy-to-use job search tool “Economía y Negocios” – extensive economic news coverage including rankings and polls “Bienes Raíces” – real estate resources including a mortgage finder and apartment rental listings “Pequeña Empresa” – small business news and plans “Famosos y Dinero” – wealth updates on affluent personalities Interactive content including blogs, photos, videos, salary calculator and forums MasterCard premiered a 2010 launch Charter Sponsor and hosted a custom interactive forum for online users.As a unique, trusted and relevant in-language financial resource, Dinero will continue to offer opportunities for advertisers to engage with Hispanic consumers focused on aligning finances in the New Year.Univision Communications Inc. also owns and operates Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 95% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 85% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Studios, which produces and co-produces telenovelas, reality shows, dramatic series and other programming formats for all of the Company’s platforms; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; and Univision Radio, the leading Spanish-language radio group which owns and/or operates 68 radio stations in 16 of the top 25 U.S. Hispanic markets and 5 stations in Puerto Rico.Dinero consists of news and resources on employment, personal finance, small business management, real estate, and much more.“Our goal is to empower and inform our audience and this site provides Hispanics with the news, tools and information to take control of their financial life and future, which is more important than ever in today’s economic climate,” said Kevin Conroy, president of Univision Interactive Media, Inc. “Dinero provides Spanish-language content from a trusted brand and is a highly valuable and relevant resource for Hispanics to use in their daily life.”Dinero’s online and mobile features include:“Empleo” – employment information including an easy-to-use job search tool“Economía y Negocios” – extensive economic news coverage including rankings and polls“Bienes Raíces” – real estate resources including a mortgage finder and apartment rental listings“Pequeña Empresa” – small business news and plans“Famosos y Dinero” – wealth updates on affluent personalitiesInteractive content including blogs, photos, videos, salary calculator and forumsMasterCard premiered a 2010 launch Charter Sponsor and hosted a custom interactive forum for online users.Univision Communications Inc. also owns and operates Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 95% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 85% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Studios, which produces and co-produces telenovelas, reality shows, dramatic series and other programming formats for all of the Company’s platforms; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; and Univision Radio, the leading Spanish-language radio group which owns and/or operates 68 radio stations in 16 of the top 25 U.S. Hispanic markets and 5 stations in Puerto Rico.