3 Ways to Recover from a Core Google Update

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Summary

Over the years, Google has made it clear that if a core update has affected your site, it doesn’t always mean there’s something that immediately needs fixing. By starting from a broad topic and working down into individual pieces, you can create a hierarchy of content that’s simple to follow, review and manage. Think about how you can begin to group your existing content into main categories and sub-categories that follow a clear, logical path. Avoid using phrases like ‘click here’ and ‘read more’ as it’s better to provide specific context explaining where your link is taking the user. Our SEO team can perform a full audit of your site to see what might be causing the issue and help get your website back on track!

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