Insurify To Acquire Compare.com, Strengthening Market Leadership Position and Empowering Consumers to Find and Buy the Right Insurance For Their Needs
Summary
This strategic acquisition brings two leading online insurance shopping platforms under one larger scale entity that combines Insurifys cutting edge AI-powered technology, expert advice, and organic marketing expertise with Compare.coms robust consumer choice and long-established insurance experience. This combination allows Insurify to realize the benefits of the respective brands, platforms, and operations to effectively deliver next-generation solutions to consumers and carrier partners. “ Over the past 10 years, we have observed firsthand the rapid growth of Insurify as one of leading auto insurance comparison platforms. Headquartered in Richmond, VA, Compare.com is majority owned by the Admiral Group, LLC, one of the UK’s leading auto insurers and a member of the FTSE 100. Admiral Group plc is a FTSE100 global financial services company offering motor, household, travel and pet insurance as well as personal lending products.