How to Use Social Media in Recruitment in 2023 to Get Amazing Results

General News

Summary

With so many businesses moving their online activities to social media and the young generation entering the job market, it’s only logical for recruiters to also head in that direction. With the TikTok takeover, it wasn’t long till other platforms introduced short-form video content to catch up. Before, long-form content was king - but with new generations coming into the workforce, if you can’t interest them within 3 minutes their attention will move elsewhere. The performance of photos has also significantly decreased, with brands now using short-form videos for announcements and educational content. The four main reasons people gain followers online are education, entertainment, aesthetics, and inspiration.

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Recruitment Software SaaS CRM

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