San Francisco-based B2B SaaS Startup Houseware Raised $2.1M Funding in Seed Round

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Summary

Houseware, a B2B SaaS company, has announced a $2.1M seed round led by Tanglin Venture Partners with participation from GTMfund and Better Capital. The fundraise is a testament to Housewares customers belief in the company as it solves the hardest problems across different revenue functions. The company is focused on building a warehouse-native revenue engine for its customers and shaping the future of B2B SaaS.Houseware is set to launch new products including Canvas, Standard Operating Metrics, and Concierge, an AI assistant to drive insights to action. Several executives from companies like Stripe, Snowflake, and Zendesk, along with friends and ex-colleagues, also participated in the seed round. Houseware is excited about the next chapter in its journey and looks forward to shaping the future of B2B SaaS.

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