HappyOrNot Launches Next Generation of Smiley Feedback Terminal with AI-Powered Facial Analysis Software | CustomerThink
Summary
Accumulating over a billion feedback responses since its launch, HappyOrNot’s range of smiley-faced terminals serve over 4,000 brands in 135 countries including Amazon, Google, Aramark, and Miami Airport. Upgrading its popular Smiley Touch product, the new terminal uses a built-in camera system and AI software to unlock and connect in-moment anonymous feedback data with respondent(s) demographic information. Unlike facial recognition tools, HappyOrNot’s updated Smiley Touch™ terminal does not identify the individual, instead its only purpose is to analyze a silhouetted vector, which is specifically designed to hide the respondent’s identity. This can help retailers improve customer loyalty and retention, and ultimately drive sales and revenue.” Creator of the globally recognized four Smileys, HappyOrNot enables companies to identify and optimize experiences across all touchpoints through relevant, in-moment feedback data. Founded in 2009, today HappyOrNot serves 4,000 brands across 135 countries, like Elkjøp, Levi’s Stadium, and London Heathrow Airport, and has collected and reported on over 1.5 billion feedback responses.