CEO Of Newly-Funded RoadSync On Their Rebrand Revitalization
Summary
It felt like a really great opportunity for me to bring my expertise on and help the team grow.The first order of business was a rebrand to expand the transportation startups customer base. Renamed RoadSync as of January, the digital payment platform has expanded beyond those who unload the trucks into freight handlers and warehouses to expedite payment time, an often-tedious process, during delivery by 87 percent.The ATDC Signature company recently closed a $2.5 million funding round to accelerate growth and expand its product footprint across warehouses. It definitely felt like there was an opportunity to create a better experience for some of the merchants that have to figure out ways to accept payments from truck drivers and from carriers. The reason that they are our clients is because theyre the ones who have to figure out how to accept payments from truck drivers today, a lot of them are doing it in a labor-intensive way. In the end, we made it very user-friendly and intuitive so you can jump into a simple transaction.What does the road ahead look like for RoadSync?Were specifically focused on continuing to scale, reach more warehouses and grow the product that we have.