Pioneering Maternity Brand HATCH Raises Growth Equity Round Led by Marquee Brands
Summary
The unified brand portfolio strengthens HATCH Collectives commitment to fostering the trusted community platform its built to empower women during motherhood. "Its an honor to have Marquees confidence in our ability and expertise to unite these brands under a singular vision to meet the myriad of needs for women at every stage of motherhood, said Ariane Goldman, CEO of HATCH Collective. Our focus is on thoughtful, profitable growth across our e-commerce, retail and wholesale channels amidst this uncertain macroeconomic environment.Over the past decade, HATCH has become a category pacesetter, rapidly growing from a direct-to-consumer startup with a celebrity fan base to an internationally recognized brand and popular content site Babe, which blends educators, experts and women through the common denominator of motherhood.Its been impossible to ignore HATCHs pioneering influence in the maternity category, theyve become a powerful voice and captivating destination for mothers, said Heath Golden, President of Marquee Brands. Founded in 2011 by Ariane Goldman, HATCH was designed to serve as a premium lifestyle destination that carries women throughout different stages of pregnancy and motherhood with a sense of style, beauty, and confidence. HATCHs editorial platform, Babe, will be reimagined to service all four brands and offer the community content, education, events, and support resources to unite all women under a common thread of motherhood.