Growth Story: Erase All Kittens - Google- Grow with Google
Summary
With few female role models in the videogames industry, she ended up working as a creative in advertising agencies, but never gave up on her dream eventually leaving to create a game aimed at helping kids, and especially girls, to code. The gender digital divide is getting bigger, and our aim is to help reverse this".Erase All Kittens uses kitten gifs, quirky characters, interactive dialogue and a carefully crafted instant results mechanic to teach coding, allowing players to alter the games source code themselves rather than teaching through simple drag-and-drop mechanics. Craig was brilliant at offering advice on specific situations that were happening at work, and also for helping me to step back and look at the bigger picture, says Dee. At one point I was in a headspace where I wasnt really thinking about myself and what would make me happy, and was finding it hard to delegate, and he helped me to rethink that.Dees team has grown quickly, seeing an increase from four to 10 members over the past five months, and though finding investment for educational products can be difficult, Dees seen a substantial uptick in interest. This has allowed the team to build and test different coding and gameplay mechanics which will show kids how to create their own simple websites and apps.