Jupiter wants to put grocery delivery on autopilot
Summary
Amid shelter-in-place, grocery delivery has had a huge spike in popularity, leading investors to take a look at services that approach the market differently than incumbents like Instacart. In shelter-in-place, a lot of people are cooking more and meal-planning more and we automate that experience for them.Jupiter sports major differences with the traditional grocery delivery startup like Instacart. Users can make changes before their orders are fulfilled, but the goal for Jupiter is to hone the system over time so that they dont have to.For a company that operates their own inventory, theres obviously huge upside for this. Munroe also points out that fully automating their customers preferences would put them on the road to zero food waste, an environmental goal as well as an economic one. Going forward, the startup is piloting some experiences where they partner directly with restaurants and local businesses to sell prepared meals and baked goods that are ordered and delivered through Jupiters systems.