Cake Ventures Launches $17M First Fund
Summary
Founded by Monique Woodard, Cake Ventures specifically focuses on investing in companies creating technology products and solutions that meet the needs of tomorrow’s internet users. Cake Ventures is focused on identifying companies that address the consumer and enterprise needs of three key markets: • The aging population – whose size and spending power has created unique needs across categories like care and aging in place, preventative health, and late-life financial services. • The shift to majority-minority – where Asian, Black, and Latino people become the majority in the United States and represent the changing technology consumption habits and direct influence on internet culture, which in turn impacts social connections, financial empowerment, and the future of work. She also became a trusted advisor to foundations interested in increasing capital allocation to diverse fund managers and entrepreneurs. At venture capital firms like SoftBank she is an Advisor on Emerge, its early stage pipeline program focused on companies led by underrepresented entrepreneurs.