Q&A: Propel introduces PIM platform for medical sector
Summary
Propel manages the source of truth throughout the entire product lifecycle, ensuring cross-functional teams like sales and marketing have the right information, approved content, and availability at the right time. To explain this further, med device company Inari Medical rapidly expanded its number of products and engineers and had to move to a traceable, digital platform. Bridging these gaps across product and commercialisation teams, and delivering customer lifetime value requires a common platform, cloud availability and value chain collaboration. Also, it addresses regulatory compliance by capturing the voice of the consumer (VoC), quickly investigating issues and nonconformances, determining reportability, always knowing which product(s) and documentation is affected, and which enterprise closed-loop corrective actions are necessary to fix. Having a cloud-based product and quality platform, enables med device companies to keep business continuity by staying seamlessly connected between manufacturing teams, third-party logistics, and their supply chain partners.