Do you really know your clients? Creating loyalty in your salon –...
Summary
An expensive marketing campaign in your local newspaper or perhaps a discount offer, what about paid social media advertising? It’s got a lot to do with getting to know your clients, so here are some ways to do so: Forming long-lasting, meaningful relationships is vital to any salon’s success, particularly when it comes to loyalty. So if you’re relying solely on contact information and purchase history, you probably don’t know your clients well enough to be building a solid relationship. Lean on your salon and spa software like Kitomba, where you can add all these important details to the client card. Use visual tools to assist when asking questions – ask your client for photos of the hair they’re wanting so you can discuss their desired style, or take progress shots so you can review them together.
Classifications
AskAI Classifications
LabelsLinked Companies
