KORE Software Announces Launch of their Portfolio Optimization
Summary
After the acquisition of Hookit in February of 2022, the two leading sponsorship performance organizations have spent the past nine months integrating their solutions into one industry-defining product, providing brands and rights holders with a single-source for managing all aspects of their partnerships and maximizing returns. Organizations can use the entire platform or start with a single product, accessing different measurement tools, analytics, and industry insights that scale with their business needs. Since joining forces, we’ve spent the past nine months working on this game-changing platform that will redefine the way partnerships are managed and measured, on both sides of the desk,” Scott Tilton, CEO and Founder of Hookit, EVP, KORE Software. Now, with near-time insights and a comprehensive new platform, organizations have a better way to quantify value and a deeper understanding of how their entire partnership portfolio is performing against industry benchmarks. With this announcement, KORE Software solidifies its position as the leading provider of engagement marketing solutions – helping organizations create more informed and meaningful partnerships.
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