The Challenges of Marketing Software Tools to Developers
Summary
“That was the number one feature; I was using Google Chrome for responsive design and I had to switch between multiple devices to check if it works with an iPhone, on an iPad, on [another] tablet, on this and that. And I was like, why don’t I just make a [web] page with a couple of iframes where I can open localhost:3000 and I can see it in multiple devices.” The original version of Sizzy was a Chrome extension that enabled just that. He launched it in April 2017 as a tool “for developing responsive websites crazy-fast.” However, by July 2019, he’d come to the conclusion that “GitHub stars won’t pay your rent” and so he redesigned and relaunched the product as a full-on browser (built using Google’s open source Chromium project). CSS-Tricks reviewed a group of them, including Sizzy, a couple of years ago — it chose Polypane, which happens to be another subscription service, as its winner. As I witnessed at the Infobip Shift event, Kitze is a very talented presenter — he reminded me a lot of Gary Vaynerchuk, the US entrepreneur and media personality.
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