Why Rebates are Vital to Rebuilding Loyalty and Trust | Enable
Summary
In addition to a loss of income or excessive payouts, inaccurate rebates can create uncertain financial forecasting and may even result in reputational damage. 1) Use the right (helpful) tone of voice 3) Analyse risks and work towards managing them 5) Communicate clearly (about changes, expectations, and successes) These tips seem simple and easy to apply. How rebates can secure customer loyalty and repeat business Recent research shows that “…Close cooperation amongst the chain members allowed a competitive advantage over other competitors. As a result of better information sharing and incentive alignment, trading partners typically find the following benefits: • Smoother collaboration & feedback, which helps all parties understand consumers’ needs better. And John Schofield, Transition Director at MKM Building Supplies, says, “Enable’s intuitive, central repository for all our trading agreements has improved member visibility and maximized their incentives to achieve target volumes.” How Enable brings partners together and minimizes disputes “It only takes a small handful of mistakes… with some of your best customers to lose that faith and trust in a company,” explains Bob Gay, Customer Profitability Manager at AAP.
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