Park & Battery Partners with Harkness.ai to Enhance Agency Strategic Process and Organizational Performance
Summary
Park & Battery today formalized a strategic partnership with Harkness.ai in which the agency will leverage the breakthrough Harness.ai conversational analytics technology to support both our internal communications and learning and development initiatives, as well as to powerfully enhance its qualitative research capabilities. The platform surfaces key insights into the interactions, topics, speech patterns, language choices, behaviors, and participation levels of everyone involved, raising awareness of habits, strengths, weaknesses, and potential biases. When we were presented with the Harkness.ai platform, we were blown away by the possibilities for our clients and our people – across the country and around the world,” said Michael Ruby, Park & Battery’s President and Chief Creative Officer. From customer and stakeholder interviews to focus groups and team workshops to reviewing pre-recorded webinars and videos, Harkness.ai gives us a powerful new way to accelerate discovery and reporting, validate strategic assumptions, and surface other insights that may have otherwise eluded us.” Harkness.ai was founded by Jason Brooks, Evan Ellison, and Keenan Hale, bringing together their collective experience in education, machine learning, and team performance from their backgrounds at Harvard and Microsoft, on Capitol Hill, as well as from competing as elite Division I athletes. The tool delivers automated, objective feedback to each speaker that ensures equitable discussions and helps distributed teams resolve small issues before they threaten organizational health.