SaaS startup Velaris raises €4.7 million to launch AI-driven customer success platform
Summary
Bringing customer success software into the era of AI, Velaris has just raised €4.7 million and is set to launch a ML layer to its platform and expand across Europe. Unlike some legacy predecessors and contemporaries also in the space, Velaris concentrates on a frictionless UX to encourage the use of customer experience data that will ultimately contribute to running a better company. Co-Founder José Fernández-Castaño commented: “Understanding this economic landscape, Customer Success teams are uniquely positioned to help their companies weather the downturn through retention and expansion of existing revenues. Velaris removed previously siloed information, gave us flexibility for tailored reporting on this now easily accessible data and made it uncomplicated to use from the start. We’ve seen the change in performance already and couldn’t be more impressed and happy with the switch we made.” The investment will be used to build a Machine Learning-led layer to Velaris’ platform enabling B2B tech companies to wholly understand their customers, deepen the relationship, and retain and expand their business with them through data-driven decisions.