Expect to pay even more for Apples new high-end iPhones this year
Summary
Apple is also expected to sell a standard iPhone 14 with the same size screen as the iPhone 13. Credit Suisse analysts said theyll be watching whether price increases impact demand in countries where the U.S. dollar has strengthened. "While we think there will be some pressure, we believe the proliferation of installment plans will significantly lessen the impact as customers will only need to pay the equivalent of a few more dollars per month per device," Credit Suisse analysts said. Analysts at JPMorgan anticipate a price increase for iPhone 14 Pro models because of inflation and supply chain pressures, but they dont expect Apple to increase prices for the regular iPhone 14. The analysts said a price bump would matter more for the companys wearables like the Apple Watch. "Pricing is a key watch-point in a tough macro which comprises inflationary pressures and pull back in consumer spending, but we believe it matters more for Wearables which are considered more discretionary purchases relative to iPhone by consumers," they wrote in a Tuesday note.