Annex Cloud Announces Partnership With Redpoint Global To Help Brands Elevate Their Entire Digital Marketing Strategy
Summary
This is a tall order given 73% of consumers said meeting their rising expectations for a personalized experience is something most brands struggle with, according to a survey conducted by Redpoint Global and the Harris Poll. Annex Cloud’s 125-plus integrations with industry leading CRM, CX, ESP, POS and other platforms allows all of this robust customer data to get pushed across an organization’s tech stack to personalize every touch point. “Deep, ongoing understanding of customer behaviors and preferences is essential to creating value-based, timely, and relevant experiences that build lasting relationships,” said Al Lalani, CEO and Co-Founder, Annex Cloud. “Joining forces with Redpoint Global will give clients a comprehensive suite of engagement, data management, and loyalty capabilities that will help them connect uniquely and emotionally with each customer.” “To deliver profitable revenue growth, brands need to orchestrate precise messaging across all touchpoints while also operating at the speed of their customers,” said John Nash, Chief Marketing and Strategy Officer of Redpoint Global. Redpoint’s solutions provide a remarkably unified, single point of control where all customer data is connected and every touchpoint intelligently orchestrated.
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