Thompson Street Capital Partners Portfolio Company WeVideo Acquires PlayPosit to Pioneer the Next Evolution of Video Creation
Summary
PlayPosit’s software integrates seamlessly with existing learning management systems and allows anyone to add interactive layers such as hot spots, overlays with embedded media, multi-versioned questions, annotation, badging, and peer review. The acquisition of PlayPosit greatly expands WeVideo’s potential customer base, creating an end-to-end video creation and communications platform with interactive engagement and measurement capabilities that result in higher-value learning, greater knowledge absorption, and evidence-based training and assessment. With more than 38 million accounts created to date, WeVideo is the first choice of businesses, consumers, educators and students, as well as being the video backbone for many third-party media solutions. Users can easily capture, edit, view and share videos for personal, social media, business or learning purposes with secure storage of their content in the cloud. Thompson Street Capital Partners (TSCP) is a St. Louis-based private equity firm focused on investing in founder-led middle market businesses.