Rallyware and AMSOIL Partner to Roll Out Game-Changing ‘Digital Transformation’ Tech to Oil Dealers in the U.S. and Canada
Summary
At a moment of retrenchment for direct selling, particularly in terms of retention – the industry experienced a 5.2% decrease in workforce last year – Rallyware has helped AMSOIL stay in front of competitors and grow in defiance of today’s headwinds. With this in mind, AMSOIL has been able to design their Rallyware-based app to optimize and speed up the achievement of this most vital metric – the customer certification pipeline. In terms of dealer experience, AMSOIL hears wide-ranging praise for the training and learning made possible by Rallyware’s technology. According to AMSOIL leadership, dealers state that Rallyware is “addictive,” and that they “can’t stop training until they’re done.” “With Rallyware’s platform, we’ve been able to craft a highly personalized and automated digital experience for onboarding, learning, and selling that our dealers enjoy using,” says Dan Peterson, SVP Marketing and Sales at AMSOIL. “AMSOIL uses Rallyware’s data-driven technology to make sure that their dealers are fully engaged with the company’s high-performing and highly reliable motor oil family of products.
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