TreeHouse Interactive Enhances Marketing Automation Platform (MAP) with Advanced Content Marketing Module for Improved Lead Qualification and Nurturing

▤ Summary

Through Action Studio, marketers can also use one or more behavioral events to place prospects on relevant nurturing tracks.Content can be organized consistent with a marketer’s objectives whether by vertical market, stage in the buying process, product line or other particular requirements.Tweet This: @treehousei adds #contentmarketing to #marketingautomation platform (#MAP) for improved #leadqualification and #leadnurturing Follow TreeHouse Interactive on Twitter at: http://twitter.com/treehousei Resource Library: For more information about partner relationship management, visit the TreeHouse Interactive Resource Library.Its drag-and-drop interface also provides unique access to behavioral and contact data when creating automated and personalized multi-channel campaigns and nurturing—ultimately helping to create more sales-ready leads that produce revenue.Action Studio uses a rich set of actions to push prospects forward in the buying cycle."For more information on TreeHouse Interactive and Marketing View, visit http://www.treehousei.com/marketing_view/overview.aspx.Tweet This: @treehousei adds #contentmarketing to #marketingautomation platform (#MAP) for improved #leadqualification and #leadnurturingFollow TreeHouse Interactive on Twitter at: http://twitter.com/treehouseiResource Library: For more information about partner relationship management, visit the TreeHouse Interactive Resource Library.About TreeHouse InteractiveTreeHouse Interactive delivers leading SaaS-based partner relationship management (PRM) and marketing automation platform (MAP) solutions to companies that want to get better return on investment from their partner networks and marketing efforts.

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$25M to $50M