How WebP Images Can Make Your Website Faster & More Accessible
Summary
There are two main instances where you might want to consider switching to WebP images: • If your site contains lots of large imagery, then conversion to smaller file sizes will lead to faster load times, ultimately improving user experience. • If you have users on mobile devices who may not have fast internet speeds at their locations, converting larger files into smaller ones will make the content display much quicker than if they were left at full size. What’s clear is that anyone with an image-heavy site would benefit from using WebP, and Google has published some test results showing how much of a difference it can make. Since visitors see web pages before they reach them—in their browser’s address bar or in search results, for example—speedier sites get more views. If you think that your business could benefit by serving up a faster website to your users, get in touch with us today on 0845 485 1853 to find out how our SEO specialists can help.