Plant-meat brand Shaka Harry raises $2 million; aims aggressive growth in next 5 years
Summary
Other investors include; Dexler Holdings, Chef Manu Chandra and a group of domestic family offices and angel investors.Shaka Harry, one of the fastest growing plant-based meat brands offers a range of meal and snacking products which are designed around the Indian cuisine and palate. The nation has a clear opportunity to become a regional leader in plant-based foods and leapfrog other countries in adopting climate-friendly smart proteins, driven by a growing movement of conscious consumers motivated by taste, health and the environment. In a very recent study, a large consumer survey conducted by Blue Horizon and BCG, we found that taste, nutritional value and health aspects rank highest when considering to increase the consumption of alternative proteins. Shaka Harry addresses all these points and we look very much forward to working together with this highly focused and impact-driven team.Speaking on the potential of the plant-based meat market in India, Nikhil Bhandarkar, Founding Partner & CEO, Panthera Peak Ventures highlighted, We invest in early-stage startups led by visionary entrepreneurs. Respected investors like Blue Horizon, Better Bite Ventures, Panthera Peak Ventures and Manu Chandra bring deep credibility and expertise through their food and startup investing track record.Shaka Harrys fundraise is a further mark of the growing momentum in the Indian smart protein sector, as we enter a new phase of growth and centre India in the global landscape all in service of protecting public and planetary health and improving food security, Deshpande added.Chef Manu Chandra said, If I could convert from a skeptic to a believer in plant-based futures, Im sure, so could a lot of you.