disguise Acquires Creative Studio Meptik to Accelerate Global Delivery of World-Class Immersive Productions
Summary
While both companies will continue to operate as separate entities, disguise will be leveraging Meptik’s expertise to expand its global reach, helping creatives build the next generation of extended reality and metaverse experiences. xR technology unleashes storytelling potential by delivering photorealistic, three-dimensional, real-time graphics that immerse performers and audiences alike in a virtual world visible on set and in-camera. As a rapidly growing global player in the events, media and entertainment space, disguise is well placed to support a similar growth trajectory for Meptik, bringing their creative and technical expertise to all. “We have always prided ourselves on our ability to service both sides of the xR equation the creative and the technical—and we love creating dynamic virtual worlds that blow audiences away,” says Nick Rivero, Co-Founder of Meptik. Recognized as one of the Financial Times’ top 1000 fastest growing businesses for 2021, disguise has recently announced new majority backing from investment firm Carlyle Group, with Epic Games taking a minority stake.