Wayfinding Software and Smart Kiosk Company Re-Launches as “RoveIQ”
Summary
Technology from RoveIQ helps visitors of mixed-use properties, city districts, sports arenas, hospitals and universities easily find their way around with customized, interactive, 3D maps on smart kiosks, digital displays or mobile devices. With RoveIQ, businesses and organizations provide customized, 3D maps that help visitors navigate their spaces, while also serving up additional information such as augmented reality selfies, coupons, current events, and advertising. RoveIQ creates an opportunity for mixed-use real estate developments and all types of venues to better communicate with and engage visitors, as well as make their experiences seamless, easy, and enjoyable. Created to help move humans intelligently, RoveIQ’s software solutions provide customized maps, directories and wayfinding services for smart cities, healthcare, universities, real estate, and entertainment venues. Created in partnership with BrandFuel Co, a branding and marketing firm based in Covington, Kentucky, Thelen and his team landed on the name “RoveIQ” and the tagline, “embark intelligently.” The word ‘rove’ refers to the company’s mission – to help enrich people’s lives through wandering and discovering – and the ‘IQ’ suggests exploring leveraging intelligent software with the best information possible, gathered from locals and experts.