9 Local Search Developments You Need to Know About from Q2 2022
Summary
Take these signals from Yelp and Google as signs that the time has come for all local businesses to discover, develop, and promote the greenest possible practices they can implement. Damian Rollison spotted a major update to Google’s document on how to improve local search rankings, in that they have newly-listed adding products to your GBP as a visibility factor. I extend my condolences to all local SEOs who, like Claire Carlile, are bidding a teary adieu to the Google My Business mobile app and are being prompted to switch to updating listings via search and Maps, instead. It’s always good to try new Google features when they roll out, but never tie your entire local search marketing strategy to them, because they are, by nature, experimental and can disappear at any time. With the sunny days of summer stretching out before us, local businesses and their marketers should be keeping an eye on one major developing story: the outcomes of S.2992, the American Choice and Innovation Online Act.
Classifications
AskAI Classifications
LabelsLinked Companies
