Guaranteed Rate Offers Industry’s First End-To-End Mortgage Origination Experience In Spanish
Summary
Guaranteed Rate has announced that it now offers its rate.com website and digital mortgage application in Spanish as part of the company’s commitment to better serve the Hispanic community. By the end of 2022, Guaranteed Rate is working to expand customer-facing communications, offer Spanish- language disclosures and agreements, and feature the industry’s first end-to-end customer mortgage origination experience in Spanish. Hispanic consumers can now choose a Spanish-language version of the company’s website in order to find detailed financial education materials and other important features, including being able to digitally apply for a mortgage in Spanish. “For too long, millions of Hispanic customers have dreaded their mortgage application process due to the language barrier,” Executive Director of Diverse Segments Camilo Escalante at Guaranteed Rate said. The news release states all Guaranteed Rate loan officers and processors will be able to serve this growing demographic of homebuyers.