The Evolution of Pharmacy
Summary
This rapid expansion of prescription drugs, combined with more people than ever taking them, lead to more players entering the market. We also can’t talk about what’s changed without addressing the fact that regardless of how many prescriptions you sell, shrinking reimbursements and dwindling margins are going to hurt cash flow and impact your bottom line. A clinical services model gives you an edge over online and big box competition and offers additional revenue streams. Like adding nutrient depletion notifications at the register, enabling home or curbside delivery, and helping you run and track the success of your customer loyalty program. Whether connecting to your existing eCommerce store or just getting your online presence improved with Pointy from Google, your point-of-sale should be facilitating this in some way.
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