Salesroom Raises $8.5M to Bring Smart Video to Sales Meetings

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Summary

BOSTON Salesroom , the interactive video conferencing platform for sales professionals, announced it raised $8.5 million in seed funding led by Craft Ventures. The new funding enables the company to further develop Salesrooms real-time video technology, add new integrations in addition to connections with Salesforce, G Suite, Slack, and Gong, scale its GTM operation and grow the management team.Video meetings have become the backbone of business communication in the last two years. The browser-based video platform is a seamless experience for all meeting participants, with minimal friction and a privacy-first approach to data sharing.Time spent between salespeople and their prospects is the most valuable resource a sales org has, said Mike Marg, Partner at Craft Ventures and former go-to-market lead at Dropbox, Slack, and other prominent tech companies. Salesroom facilitates the sales call, but also acts as a sellers copilot during a conversation, leading to better virtual meeting outcomes for both the buyer and seller.Salesroom is the only video conferencing solution built from the ground up to help salespeople break through. The company was founded by Roy Solomon, founder of Applause, a leading App Quality platform acquired by Vista Equity, and Daria Danilina, Sales Executive at Dropbox and HSBC.

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