German startup Staige scores €8.5 million from Borussia Dortmund to digitize sports for all
Summary
Digitizing sport, bringing performance-oriented match and training analysis for amateurs and pros alike, Staige has just scored €8.5 million from world-famous team Borussia Dortmund. On a mission to use AI to democratize sports analytics, German startup Staige has raised €8.5 million in fresh funding with Borussia Dortmund as a strategic investor. With world-famous team Borussia Dortmund as a partner, Staige is able to enhance its market position in providing amateur sports with AI – making live streaming and video analysis more accessible and affordable. Carsten Cramer, Managing Director of Borussia Dortmund, commented: “Together, we are committed to supporting the foundation of our sport: the amateurs. The standard of our professionals should become feasible in all leagues.” With the new funds, the company will keep investing in the quality and quantity of its products, following its plans of international expansion.