Supercharge Your Marketplace With Topsort’s Intuitive Advertising Solutions

▤ Summary

While studying computer science in college, she started a small business selling travel cases through Shopify, Amazon, and retail and wholesale channels. Regina joined Carl Lewis, host of The Connected Enterprise podcast, to chat about sponsored ads and keys to successful marketplace selling. Sponsored listings are a real-time auction among sellers who want to appear in the prime position at the top of a page, and one winner lands that coveted spot. “And the prominent ones from a few years ago are either public or out of the market.” Regina advises the up-and-comers to be unique and stick to a vertical to compete in a highly saturated market. These things really help the small guys win.” For more insights from Regina Ye, including her favorite marketplace and Topsort’s plans, listen to Vision33’s The Connected Enterprise podcast.

▦ Linked Companies

vision-33

$10M to $25M

HubSpot, Inc.

$1M to $5M