GM Subsidiary BrightDrop Purchases AI Software to Lower Fleet Operation Costs
Summary
“We’re bringing entirely new ways of doing business to the delivery market by providing a holistic, one-stop-shop portfolio of first- to last-mile solutions that allow fleet customers to do their jobs more efficiently while helping alleviate strain on the workforce, and the environment,” says Rachad Youssef, chief product officer of BrightDrop. This integration will take our software capabilities to new heights, while continuing to deliver as promised for our customers.” Nearly a year-and-a-half after launch, and close to delivering its first commercial electric vehicles to FedEx, BrightDrop will integrate this technology into its software solution as customers adopt new technologies like the BrightDrop Zevo and Trace e-carts to capture a share of the $250 billion last-mile delivery market. Combining advanced AI and machine learning technologies with data analytics and simulation tooling permits Marain’s fleet optimization software, obtained by BrightDrop, to mimic various environments and deliver better performance for customers 24/7. “The opportunity to electrify the delivery sector is massive, and it will benefit significantly from sophisticated planning and operations software as fleets introduce multi-modal solutions,” says Damien Scott, CEO and co-founder of Marain. We are delighted that Marain’s technology and expertise will uniquely add to BrightDrop’s software capabilities helping to decarbonize the last-mile at scale.”