Software secrets: Start with a clear intellectual property strategy to secure business growth
Summary
At a recent Invest Ottawa masterclass, IP Strategy for Software Technology, patent agent Jeff Leuschner, a partner at Smart & Biggar, explained why protecting your IP is a critical part of business success for software tech entrepreneurs. With more than a decade of experience as a patent agent, and a background in electrical engineering, he understands complex technology and can explain how to identify and protect valuable IP. Leuschner knows it’s good business to truly understand your market, the needs of your customers, and how your unique product or service benefits them and creates value. “When you’re thinking about patent protection in relation to your software, don’t get hung up on the ‘cool tech’ your engineers come up with,” said Leuschner. With both in-house technical and legal expertise, the patent agents and lawyers at Smart & Biggar can offer you advice and guidance on ‘end-to-end’ IP protection that will put your business on the path to success.