Web 2.0 and Beyond: A Whistlestop Tour Round Web Marketing 2.0

▤ Summary

I’m at Web 2.0 and Beyond – Applying Social and Collaborative Tools To Business . Host clip of a BBC story, “About Arena” video, Show the team, shows that they do their own flowers, used for job ads, embedded in eBay listing using , total views 5k. Blog alongside the main site – good google juice, good for morale, human face to business, 4 times the £/page of rest of site. Fun app on Facebook sending virtual versions of the products and sending traffic to main site. Backend systems are all web-based, faster to change, cheaper to deploy.

▦ Linked Companies

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$5M to $10M