MAC VENTURE CAPITAL CLOSES SEED ROUND OF AWARD-WINNING STARTUP AMP GLOBAL TECHNOLOGIES WITH $2 MILLION VOTE OF CONFIDENCE
Summary
MaC is affiliated with the entertainment juggernaut MACRO, which has garnered 15 Oscar nominations and 3 wins since its inception in 2015.AMP Globals Ghana-born, Harvard-educated founder and CEO, Derrick N. Ashong, created the companys Take Back the Mic (TBTM) platform, powered by an Ethereum-compatible blockchain, to reward fans and creators for building movements around great content. Africa has the worlds highest mobile data prices, making it more difficult and expensive for young people to get online.As a proof of concept for the companys technology, Ashong leveraged his background working for the biggest names in entertainment, including Oprah Winfrey, Steven Spielberg and ABC-Disney, to create an original interactive content property that rewarded fans and artists for using the TBTM platform to cast the show. Cast and curated by Take Back the Mic (TBTM) users, interactive TV series defied the Covid pandemic in its inaugural season, shooting simultaneously in six countries with local filmmakers and winning 2021 Gold & Silver Telly Awards, opposite Netflix, HBO and Disney+. AMP Global Technologies went on to win a Murex DOr award in March 2022 for International Innovative Media at the "Oscars of the Middle East and North Africa. AMP is a unique platform that not only leverages blockchain technology to incentivize users to access and engage with award winning content via its play-to-earn model, but it also champions and provides monetization opportunities for creators, distribution partners, and global brands.