At Gary Vaynerchuks VeeCon in Minneapolis, the only way in is an NFT ticket
Summary
This weekend, thousands of NFT-holders are descending upon the Twin Cities for Gary Vaynerchuks "VeeCon" — a four-day conference bringing together business leaders, entrepreneurs and Web3 evangelists to discuss digital transformation in everything from art to assets. In addition to being a serial entrepreneur and social media influencer, Vaynerchuk is well known for his early investments in companies, including Facebook and Coinbase. The event, hosted at U.S. Bank Stadium, features keynote speakers that have recently come onto the Web3 scene, including Snoop Dogg, Spike Lee, Deepak Chopra, Eva Longoria and Mila Kunis, among others. "Anybody involved in this space has to give a lot of thought to whether or not the short term money is worth the reputational risk." VeeCon has also been a boon for the local economy in Minneapolis, which is one of many communities around the country attempting to recover lost tourism dollars from the Covid-19 pandemic.