Next Search Intent — Whiteboard Friday

▤ Summary

Satisfying search intent is a critical component of our daily SEO work. But if youre not thinking ahead to what a searcher might look for after that initial query is answered, you could be missing out. In todays Whiteboard Friday, Ola tells you what "next search intent" is, why its important, and how to optimize for it. You can set up your site links correctly so that from the search engines that becomes apparent what page people can visit as well. The main key points to learn about this is when it comes to SEO, you want to think about things in a holistic way.

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